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Why our credits never expire

How we priced CRD, why we dropped the expiry clock, and what you actually pay for.

The CRD team2 min read

Expiring credits are good for the company selling them and bad for almost everyone buying them. A shop that edits most of its photos before the holidays should not lose what it paid for in March. So we left the expiry clock out.

What is free

Removing backgrounds in your browser is free, with no monthly cap and full resolution downloads. The Free plan will also include 25 cloud HD images a month once cloud processing launches. Those 25 reset each month, because they are a gift rather than something you bought.

What you pay for

Credits are for work that runs on our servers: cloud HD images and API calls. One credit is one image up to 25 megapixels. A 50 megapixel image uses two.

  • Pro: $9 a month or $90 a year, with 500 credits a month.
  • Team: $29 a month or $290 a year, with 2,500 credits a month and 10 seats.
  • Credit packs: from 200 credits for $5 up to 100,000 credits for $600, with no subscription.
  • Enterprise: from $0.005 an image, invoiced, with a $500 monthly minimum.

Every credit you pay for never expires, whether it came from a plan or a pack. On yearly plans, the credits are added each month rather than all at once.

What we never charge for

  • Cutouts that run in your browser.
  • Requests that fail on our side.
  • Requests we turn away because of rate limits.

How we set the prices

We worked out what each image costs us in a bad month: card fees, currency conversion, cloud processing, refunds and the cost of serving free users. Then we priced every plan so it still covers that comfortably, and kept it as low as we could beyond that. It is not the cheapest price possible, but it is one we can keep without surprise increases.

In the EU we charge in euro. Prices for private customers include 19% VAT, and businesses with a valid VAT ID pay without VAT. All the details are on the pricing page.

See it for yourself.

Drop a photo into the editor. It runs in your browser, for free.